Where are you on the AI maturity curve?

HLB Survey of Business Leaders 2024
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Determine your AI readiness levels 

AI is recognised as the most important technology for business success over the next five years. From business process automation to supply chain optimisations, 42% of survey respondents say that they’re already integrating, optimising or leading on adopting AI tools into their operating model.

Yet, every business is at a unique stage in the adoption curve, with varying priorities and challenges. AI adoption assumes both a technology and a mindset shift. Data security and privacy concerns, missing skill sets, data accessibility, and unclear ROI have been cited as the top barriers for adoption. 

Benchmark your organisations’ readiness for AI adoption against the survey data, collected from business leaders across 52 countries and a broad range of industry backgrounds to recognise your progress, identify the barriers, and prioritise strategic actions. 

What do my results mean? 

As with anything novel, attitudes towards AI adoption greatly varied among the leaders we surveyed. From our full report data, we identified three cohorts of business leaders based on their attitudes towards emerging technologies and progress with AI adoption; Innovators, Explorers, and Conservatives.

  • Conservatives are averse to using or cautious about the risks of AI (results between 'not started' and 'learning')
  • Explorers are willing to give AI a try but it’s not a business priority (results between 'learning' and 'integrating')
  • Innovators are already using AI or are eager to integrate it into their current operations (results from 'integrating' up to 'leading')

Each of these groups of respondents prioritise different operational activities, experience a diversity of challenges, and have differing levels of business confidence. Dependent on your own answers and results, explore our recommendations below:

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